GOOGLE+: The New Era Of Social Network

By Ravi Kumar - Friday, 1 July 2011 No Comments

Among the most basic of human needs is the need to connect with others. With a smile, a laugh, a whisper or a cheer, we connect with others every single day.

Today, the connections between people increasingly happen online. Yet the subtlety and substance of real-world interactions are lost in the rigidness of our online tools.

Well Google finally announced Google+, its next effort in social.

Basically, Google+ is an amalgamation of several services we already use. The idea, according to Google, is to do them better.
We'll have a full review and impressions soon. In the meantime, check out our breakdown of what Google+ can do below.





Circles: share what matters, with the people who matter most

Google Circles are groups of friends you organize by topic: Friends, Family, College Buddies, Roommates, etc.From your Circles page you drag and drop your contacts into each of these groups, which makes it easier to share what you want with them.





Sparks: strike up a conversation, about pretty much anything

Sparks is like Google Reader, except it brings content to you automatically based on your interests. Each topic (tech, kitties, whatever) will get its own "Spark" page and provide links to related articles, videos, photos, etc.








Hangouts: stop by and say hello, face-to-face-to-face
Hangouts are virtual rooms where you can video chat with people in your circles. For example, if you're not busy, you can start a talk with your pals.So, basically, it's just video chat.







Mobile: share what’s around, right now, without any hassle

These days a phone is the perfect sharing accessory: it's always with you, it's always online, and it's how we stay close with our closest friends. We didn’t want “just” a mobile experience, however, so with Google+ we focused on things (like GPS, cameras, and messaging) to make your pocket computer even more personal.

+Location, location, location
In life, the places we visit shape conversations in lots of meaningful ways. If we call John from the airport, he’ll likely ask about our trip. Or if Jane texts from a nearby restaurant, we might join her for dessert. With Google+ you can add your location to every post. (Or not. It’s always up to you.)

+Instant Upload
Getting photos off your phone is a huge pain, so most of us don't even bother. Of course pictures are meant to be shared, not stranded, so we created Instant Upload to help you never leave a photo behind. While you're snapping pictures, and with your permission, Google+ adds your photos to a private album in the cloud. This way they're always available across your devices—ready to share as you see fit.


Huddle
Coordinating with friends and family in real-time is really hard in real life. After all, everyone's on different schedules, in different places, and plans can change at any moment. Phone calls and text messages can work in a pinch, but they're not quite right for getting the gang together. So Google+ includes Huddle, a group messaging experience that lets everyone inside the circle know what's going on, right this second.




How To Send Google+ Invites To Your Friends
We've been seeing a lot of clever tricks for joining Google+ without an official invite from Google.It's really easy. If you have Google+ and want to share with your pals, here's what to do:

  • Make sure the person you want to invite is already in your Google contacts. If not, you can add in Gmail.

  • From your Circles page, drag that contact into a new circle. (You have to check where it says you want to share with the person over e-mail.)
  • Now share something with the circle you just dragged the contact to. He or she will receive an e-mail that asks if they want to learn more about Google+
  • When they click the link in their e-mail, they'll be prompted to join.

Google plus Vs. Facebook





























Google launches Plus to take on Facebook. The battle for the eyeballs of social media network users is intensifying, with Google launching a demo version of 'Google+' (called Google Plus), the search engine giant's renewed attempt to take on Facebook in the social networking arena.
“This is just the beginning...We're just getting warmed up...launching what we call a field trial period, an invitation-only approach to help smooth out the rough edges,” said an official Google post on the demo site.


While designing the new service, Google has kept in mind social circles, called plus circles, and a Twitter-inspired feature that resembles real-life social interactions. It allows users to selectively share information with specific groups within defined circles, rather than sharing it with all their social connections at once. One can create as many circles as one wishes to, for whatever categories one wants, adding friends and contacts simply by clicking and dragging names onto various circles.


Google is also featuring a web conferencing option, in which up to 10 people can join in simultaneously. A feature called Sparks would provide users with web content on various topics like sports or fashion, allowing the user to subscribe to categories of interest, create custom categories, and share content with friends. Google would also release Google Plus mobile apps for Android smartphones and iPhones. This would include special features like cloud-based photo storage and group messaging. With its instant upload feature, one's photos and videos automatically upload themselves to a private album on Google+. Its 'Huddle' feature turns different conversations into a group chat.


Google, however, has its work cut out. Facebook leads the global social media networking pack, with nearly 750 million users (including 500 million active users), followed by LinkedIn (around 100 million), Twitter (around 75 million), the 100-odd million Orkut (Brazil and India accounting for most users) and MySpace, with 30 million-odd users.


Google's earlier attempts saw feeble success in the social networking space. It could not create a 'Wave', generate a 'Buzz' or make 'Orkut' grab eyeballs in markets outside Brazil and India. Even in India, Orkut has been steadily losing marketshare to Facebook. Compared with against Facebook's 31 million users, Orkut has around 18 million. Various Google social products —Orkut, Lively, Google Friend Connect, Wave and Buzz—just haven't caught on, say social media experts.


Last February, Gmail users impulsively clicked on Google Buzz. Where else could one get such a massive installed base with a single click? By building Buzz directly into Gmail, the service had an instant audience of nearly 180 million users.


Similar to Google+, Buzz was said to be a stream of status updates, pictures, links and videos from friends. One could 'like' these and comment on them. If one used Flickr, Picasa, Google Reader or Twitter, you could automatically import these into one's stream. Buzz also recommended items one might like, based on the activities of one's friends. However, Google was reprimanded for abusing the privacy of individuals by pushing-in Buzz to all its users, after which it had to backtrack. Today, there's hardly any buzz about the product.




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